I’m constantly surprised at the number of consultants who still use Gmail / Ymail addresses, don’t own their own domain and in so many cases, still don’t even have their own website.
If they do have their own website, often it’s a shocker – it would be wrong to post examples here, but I’m sure you know what I mean.
The thing that makes me mad is that THERE IS NO EXCUSE!
I can see why people struggle with creating great content, although there’s plenty of ways to get help on that front. However in today’s day and age, things also need to look good. People do not buy stuff from people when they don’t present themselves well. Would you?
3 years ago, you needed a designer to help create you a website. Today, you simply do not.
Learn how to use WordPress, figure out what it is you want to say, develop a structure and then choose a great looking FREE theme to put on it.
If you’re unsure of how to put your toe in the water, start by creating a two page site, – a home page, links to stuff and an About page, perhaps like this one. You could use a theme as simple as this one or this one.
If you want a placeholder theme to get you started, why not choose something like this? As soon as you have a domain – get something on it – don’t just leave it with the webhost’s advertising on – that’s verging on criminal!
If you are looking to be truly inspired, Smashing Magazine have just released their 2011 list of free WordPress themes and it’s incredible the way things have moved on from the 2010 list. Be inspired here. And get building!