My most prized tool is shown above. I’m “Mr Digital” according to my friends, however the power of pen and paper should never be forgotten.
“Get it right on paper first”
I used this phrase four times yesterday with different clients and I realised just how important and fundamental this process is to what we do, but in fact to what most people do.
If you create / plan / deliver / sell / market / manufacture / write – anything in fact, there will always be a point in the process where you have to stop and think and not just at the beginning.
I enjoyed this conversation with a lady on top of her game yesterday – one of the leading lights in the UK’s training industry – Julie Wedgwood. It seems we both storyboard a lot in our day jobs. It turns out she learnt the art from the set of the Who Framed Roger Rabbit movie (ground breaking). I learnt my trade through trial and error sadly, but I’m still glad I learnt it…
Do yourself a favour and grab a piece of paper and a pen today. It might just get you to where you want to go.